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    Live Webinar Oct. 12: How to Build A Video Content Strategy for Your Event

    October 06, 2017

    The world’s most cutting-edge conferences use streaming video to engage in-person and remote attendees before, during and after the event. That means meeting planners are required now, more than ever, to create content strategies that encapsulate ROI, metrics, engagement and more.

    Sign up for PCMA’s live webinar, How to Build A Video Content Strategy for Your Event, presented by Mediasite Events at 1 pm CT on Oct. 12. Shane Tracy and Tammy Jackson from Sonic Foundry have pro-tips on how to select the right technology partner to successfully stream your event and some simple tips to put video content to work long after the event is over.

    You’ll learn how to:

    • Set realistic streaming goals for your event and use content to drive engagement
    • Engage your online audience with an integrated video platform and conferencing system, discussion groups, social posts and more
    • Generate revenue from the content and analyze viewing data to take the guesswork out of planning your next event

    You’ll even earn a continuing education credit hour through PCMA, the Professional Convention Management Association.

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